United Spirits Limited Buy Sell Tips Report Discussion

United Spirits Limited (USL) is the largest Spirits Company in India. The company also ranks among the top three spirits companies in the world. It has an extremely wide range of brands that are increasingly becoming quite popular, especially in the emerging markets across the globe. The history of the United Spirits dates way back to the British Rule in India, in the 19th century trotting through the license Raj of an Independent and Socialist India – through the 50s, 60s, 70s and 80s, coming into its own at the cusp of the new millennium and now in the Info Age, galloping towards the goal of Numero Uno.

Although Whyte & Mackay and Bouvet occupies 100% subsidiaries of USL, the company, as per the official annual reports, has more than 19 million brands, enjoying a strong 59% market share for its first line brands in India and selling more than a million cases a year. United Spirits’ Limited also won more than 99 awards and certificates for flavors ranging from Mondial to International Wine and Spirit Competition (IWSC) to International Taste & Quality Institute (ITQI). The company was also the first one to innovate pre-mixed gin, first Tetrapack and several firsts to its credit including the first single malt manufactured in Asia as well as the first diet versions of whisky and vodka in India.

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