Formerly known as Indian Rayon Corporation Limited, Aditya Birla Nuvo was incorporated in the year 1956. The company’s principal products includes manufacturing of viscose filament yarn, carbon black, branded garments, agriculture business, textiles and insulators. Aditya Birla Nuvo, which operates in India as well as abroad, basically works in seven segments viz; Life Insurance, Telecom, BPO, Fertilizers, Garments, Carbon Black and other. The company also provides insurance related services; software related services as well as BPOs, that is, Business Process Outsourcing too. The Life Insurance segment of Aditya Birla Nuvo is alone spread in over 256 cities across India with more than 5 lakh satisfied customers.
The company is a diversified conglomerate in the billion dollar league and the platform that has launched many new businesses for India’s premier business house, the Aditya Birla Group. The official reports suggest that the total asset of the company is about billion US dollars with an intellectual capital of over 37,000 employees. It is the second largest producer of viscous filament yarn and carbon black and has the most energy efficient fertilizer plant. Aditya Birla Nuvo has identified itself as the largest producer of insulator in India and 4th largest across the world.
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